Snowshoe, WVa. — Up to Par Management is elated to announce their renewal contract with Snowshoe Mountain Resort managing their golf course, Raven Golf Club.
Up to Par’s relationship with Snowshoe was established in 2012. Since then, Up to Par has celebrated many major successes in revitalizing the golf course and generating golf revenue for Snowshoe including:
- $200,000 positive financial difference
- Revitalized golf course after previous management lost several greens
- Negotiated all new leases saving the club nearly $48,000 per year
- New fleet of golf carts
- Expanded drainage and irrigation
- Introduced the Raven Golf Club App
“The Snowshoe team and Up to Par team are committed to delivering exceptional experiences at Raven Golf Club. We are thrilled to continue our relationship as we are committed to providing the best mountain golf experience,” said Patti Duncan, president, and chief operating officer of Snowshoe Mountain.
“When you think of ikonic mountain golf, the Raven Golf Club at Snowshoe Mountain is the first course that comes to mind. We are so proud of the Up to Par Snowshoe team and what they have accomplished over the past several years. It is an honor to work with the Snowshoe Mountain Leadership to operate the Raven Golf Club,” said Sean Taylor, founder, and chief executive officer of Up to Par Management.
Up to Par’s strategic plan for Raven has really paid off dividends and contributed to the contract renewal. These strategic goals included Operational Excellence, Marketing that Works, and Best Place to Work in West Virginia through establishing a culture of quality and continuous improvement.
The methodology of the plan included:
- Restoration of the original golf course design sightlines
- Danielle Ammaccapane “Rule the Short Game” Academy
- Raven Golf Club app
- Return of Steak Night
- Continuous training of associates
“I am excited to be a part of this continued partnership between Snowshoe Mountain and Up to Par Management. The future for this golf course and all of Snowshoe Mountain is bright and to know that you are part of the great things happening on this mountain is quite humbling,” said Mike Rogers, director of golf of Raven Golf Club.
“I know that during my two seasons at Raven Golf Club, our staff at the course and the entire Up to Par Management team have worked tirelessly to make this golf course one of, if not the premier golf destination in West Virginia and the Mid-Atlantic region. With this contract renewal for multiple years, we can continue to improve Raven Golf Club so that each of our guests will continue to have ikonic golf experiences,” added Rogers.
For more information on Raven Golf Club and what they have to offer, please visit snowshoemtn.com/things-to-do/activities/raven-golf-club.
About Up To Par Management
Up To Par Management, LLC is a leading club and hospitality management company specializing in golf, country club and hospitality operations. Up To Par is a growth-oriented company providing opportunities for its partner clubs and associates. More information about Up To Par Management, its services, and portfolio of clients, can be found at uptoparmanagement.com
About Raven Golf Club
Located in Snowshoe, W.Va., the Gary Player Signature Raven Golf Club at Snowshoe Mountain Resort provides an impeccable course with gorgeous scenery every step of the way. Raven’s course has garnered recognition from GolfWeek magazine, which ranked it as the #2 public course in the state of West Virginia and the #30 public course in the U.S. With long fairways taking advantage of the rolling terrain and tees framed by beautiful vistas, each hole is unique and offers an unmatched golf experience. In addition to an outstanding course, Raven offers several dining facilities, all featuring stunning views of the surrounding mountain range.